Count Us In! Toolkit 2022


This year we won’t be offering the Count Us In toolkit as part of the Attendance Awareness Campaign. For the 2022-23 school year, we created a new messaging toolkit with four simple steps. The toolkit, Showing Up Matters for R.E.A.L., includes a new framework for communicating with families and students about why showing up to school matters.

The toolkit’s framework is embedded in a whole child perspective, and offers a memorable way to explain how being in school supports students’ social, emotional and physical well-being while providing opportunities to learn and achieve.

Check out Showing Up Matters for R.E.A.L. on the Attendance Works main website here.

We have updated a number of the resources that we have previously included as part of Count Us In. You can find them on the main Attendance Works website: